Consulting Service

Master Your Monetization. Go from Guesswork to Growth.

A one-week intensive sprint designed for early-stage tech founders to build a pricing and monetization strategy that converts.

Our Guarantee

We guarantee you'll walk away with a clear, actionable monetization strategy. If you're not satisfied with the outcome, we'll work with you until you are.

Who This Sprint is For

Early-stage tech founders (Pre-Seed → Series A; pre-revenue to <$3M ARR) who need investor-credible monetization, a first price for launch, or a reset after weak revenue yield.

🚀

Pre-Seed Founders

Building your first pricing model and need investor-credible monetization strategy before launch.

💼

Seed or Series-A Startups

Need to reset pricing after weak revenue yield or optimize monetization for growth and fundraising.

Common triggers

If any of these sound familiar, this sprint is designed for you.

Unsure how to price new product or new features

📉

Low conversion/ARPU

💼

Pressure to show a credible plan for fundraising/board

🔄

Confusion over subscription vs. usage

⚠️

Fear of churn from price changes

🎲

Pricing feels "plucked from thin air"

Tangible Outcomes

By the end of the sprint, you will have:

  1. A value-based pricing model that aligns with your customer segments, with value metric chosen
  2. Clear, data-backed pricing structure with 3-tier packaging + price fences + list price points
  3. Unit-economics snapshot at recommended prices
  4. 30-day rollout plan
  5. Confidence and clarity to communicate your pricing to customers and investors

What You Get

A comprehensive set of deliverables:

  • Pricing Strategy Report (hypotheses, competitive analysis, value metrics, pricing structure, final recommendations)
  • Unit Economics model (GM, LTV/CAC, scenarios, sensitivity analysis)
  • Pricing Implementation Roadmap (pricing page, policy, comms)
  • Readout with decisions, risks, next actions
  • Experiment design (test brief[s], metrics, segments, runbook) — per tier
  • Investor mini-pack on monetization — per tier

The 1-Week Sprint Cadence

A structured, collaborative process designed for maximum impact in minimum time.

0

Discovery

Inputs/data room; current-state scan

1

Workshop #1

Goals, ICPs, value drivers

2

Research

Draft architecture + first price bands

3

Workshop #2

Lock value metric, tiers, guardrails

4

Validation

Refine Unit econ + rollout plan

5

Handoff

Final presentation + delivery of all assets

A Clear Investment in Your Growth

Get an expert monetization strategy for a fraction of the cost and time of hiring full-time.

FeatureDoing NothingHire Full-TimePricing & Monetization Sprint
Cost$0 (Lost Revenue)$150k+/yr$5k-$18k
Time to ValueNever3-6+ Months1-2 Weeks
Expertise
Actionable Strategy
RiskHighHighZero (Guaranteed)

Choose the Right Strategy Sprint for Your Business

Find the perfect plan to unlock your product's pricing and monetization potential.

Lite

$5K/ 1 wk

Pre-launch or just-post-MVP teams needing a defendable first price, simple G/B/B package, and discount guardrails.

  • 1x60 min Workshops
  • 6-10 pp Strategy Report
  • 1 segment · 1 scenario Unit Econ Model
  • Experiment design
  • Customer value research
  • Investor slides
  • Async Q&A (1 wk) Follow-up support
Choose Plan

Core

$9K/ 1 wk

Early-revenue startups (pilots to ~$1M ARR) with weak yield needing value metric validation, tier refinement, and first pricing experiment.

  • 2x60 min Workshops
  • 12-18 pp Strategy Report
  • 2-3 segments · 3 scenarios Unit Econ Model
  • 1 test brief Experiment design
  • Customer value research
  • 2-3 Investor slides
  • 1 x 45-min at 30 days Follow-up support
Get Started

Pro

$18K/ 2 wks

Investor-critical resets or complex cases (multiple segments/SKUs, usage-based shift) requiring customer research, deeper modeling, and multi-test design.

  • 3x60 min Workshops
  • 18-25 pp + comms copy blocks Strategy Report
  • 3+ segments · 3-5 scenarios + sensitivity Unit Econ Model
  • 2-3 briefs + power check Experiment design
  • 8-10 interviews or survey
  • 5-8 Investor slides
  • 2 x 45-min at 30 & 60 days Follow-up support
Choose Plan

Add-ons

Customer Value Research Pack

Interviews/survey to de-risk pricing assumptions

Pricing Page Wireframe + Comms Pack

Web copy, emails, in-app modals

Experiment Run Support (4 weeks)

Stand-up tests, analyze, iterate

Frequently Asked Questions

Will this work if we're pre-revenue?

Yes. Pre-revenue or pre-MVP is the perfect timing to start designing your first pricing strategy. The sprint is designed for pre-launch through <$3M ARR to make your first price investor-credible and testable.

Will customers churn if we raise prices?

We pair guardrails with plan fences, run low-risk experiments, and read impact via unit-economics snapshots—minimizing exposure while learning.

Can we switch to usage-based?

If a usage metric truly tracks value, we'll validate the metric, design hybrid fences, and ship a 30-day rollout plan with comms.

What do you need from us to start?

Discovery inputs/data room and a current-state scan, followed by two focused workshops to lock positioning, customer segmentations, value metric, tiers, guardrails, and etc.

What exactly do we get?

A pricing strategy report, unit-economics model, pricing implementation roadmap, experiment briefs, and investor mini-pack—delivered in one to two weeks. See deliverables.

Sarah Zou headshot

Ready to build a powerful revenue engine?

Stop guessing and start growing. Let's build a monetization strategy that unlocks your startup's true potential.

Book Your Sprint

Let's get in touch