Unlock Growth with Metrics & Experimentation Sprint
A one-week intensive sprint for early-stage teams to stand up a working KPI system and a repeatable experimentation loop that lifts conversion and ARPU.
Key Benefits of the Sprint
Gain the capabilities and confidence to make smarter, faster decisions backed by data.
Data-Driven Decisions
Learn to identify, track, and analyze the metrics that truly matter for your business.
Faster Growth Cycles
Implement a repeatable process for rapidly testing hypotheses and iterating on your product.
Build a Culture of Experimentation
Embed a mindset of continuous learning and improvement across your entire team.
Common triggers
If any of these sound familiar, this sprint is designed for you.
No shared North Star or conflicting KPI definitions
Inconsistent dashboards; manually stitched reports
Testing paralysis (what to test, how to measure, when to stop)
No visibility into payback, NRR drivers, or pricing impact
Investor pressure for "efficient growth" metrics
Metrics chaos after first funding
Is This Sprint For You?
- Early-Stage Founders who need a minimal KPI loop before scaling GTM.
- PM/Growth Leads who want a prioritized experiment backlog and clear decision cadence.
- Lean Teams under investor pressure to show payback/NRR and move from ad-hoc reports to a system.
What You'll Get
- A clear Live Metrics Dashboard for tracking your North Star + Metric Tree.
- A comprehensive Experimentation Playbook for your team.
- Readout + 30-day plan and a check-in at 30 days.
The 1-Week Sprint Cadence
A structured, collaborative process designed for maximum impact in minimum time.
Discovery
Inputs/data room; stack review; current funnels
Workshop #1
North Star, metric tree, success thresholds
Build
Dashboards + event patch list; backlog seeding
Workshop #2
Prioritize; spec 2 experiments; power/guardrails
Validation
Finalize dashboards; cadence SOP; 30-day plan
Handoff
Readout; ownership assignment; follow-up booking
A Clear Investment in Your Growth
Get an expert metrics system for a fraction of the cost and time of hiring full-time.
| Feature | Doing Nothing | Hire Full-Time Analytics/Growth | Metrics & Experimentation Sprint |
|---|---|---|---|
| Cost | $0 (but lost revenue) | $120k+ / yr | $6k–$12k |
| Time to Value | Never | 2–3 months | 5–10 business days |
| Expertise | |||
| Actionable System | |||
| Risk | High | High | Zero (Guaranteed) |
Choose the Right Sprint for Your Team
Find the perfect plan to unlock your metrics and experimentation potential.
Lite
Pre-MVP or just-launched teams needing a minimal KPI loop and one high-impact test.
- 1×60-min workshop
- KPI tree + glossary (v1)
- Starter Founders dashboard
- Experiment backlog (8 items) + 1 test brief
- Follow-up: Async Q&A (1 wk)
Core
Early-revenue teams needing aligned metrics, two tests, and a weekly decision cadence.
- 2×60-min workshops
- KPI tree + glossary + thresholds
- Founders + GTM/Product dashboards, simple cohort views
- Event patch list (top 10)
- Backlog (12 items) + 2 test briefs with power check
- Cadence SOP + 30-day plan
- Follow-up: 1×45-min at 30 days
Pro
Complex funnels or multiple ICPs needing deeper analysis and test velocity.
- 3×60-min workshops
- KPI tree + governance + threshold doc
- Founders + GTM + Product dashboards + basic cohort/LTV views
- Event schema review + tracking plan edits (no engineering)
- Backlog (15+ items) + 3 test briefs + scorecard templates
- Slack async support (14 days)
- Follow-up: 2×45-min at 30 & 60 days
Add-ons
Light Instrumentation Support
GTM/GA/Amplitude/Mixpanel tagging, QA
Survey / In-product Feedback Setup
NPS, JTBD prompts, pricing probe
Experiment Run Support (4 weeks)
Launch, monitor, analyze, iterate
Pricing Variant Pack
Price/pack/plan A/Bs aligned with Pricing & Monetization Sprint
Frequently Asked Questions
We have almost no data. Will this still work?
Yes. I install a minimal KPI loop, define your metric tree, and set thresholds so you can make decisions immediately.
Which tools do you use?
I integrate with your stack; common setups include GTM/GA/Amplitude/Mixpanel, plus a light instrumentation add-on if needed.
What if our data is messy?
I deliver an event patch list and governance basics so dashboards stay trustworthy and actionable.
What exactly do we get?
Founders + GTM/Product dashboards, KPI glossary + thresholds, experiment backlog and test briefs, and a 30-day plan with check-in. See deliverables.

Ready to master your metrics?
Stop guessing and start making data-driven decisions. Let's build a metrics system that unlocks your startup's true potential.
Book Your Sprint