Consulting Service

Unlock Growth with Metrics & Experimentation Sprint

A one-week intensive sprint for early-stage teams to stand up a working KPI system and a repeatable experimentation loop that lifts conversion and ARPU.

Key Benefits of the Sprint

Gain the capabilities and confidence to make smarter, faster decisions backed by data.

Data-Driven Decisions

Learn to identify, track, and analyze the metrics that truly matter for your business.

Faster Growth Cycles

Implement a repeatable process for rapidly testing hypotheses and iterating on your product.

Build a Culture of Experimentation

Embed a mindset of continuous learning and improvement across your entire team.

Common triggers

If any of these sound familiar, this sprint is designed for you.

🎯

No shared North Star or conflicting KPI definitions

📊

Inconsistent dashboards; manually stitched reports

🧪

Testing paralysis (what to test, how to measure, when to stop)

💰

No visibility into payback, NRR drivers, or pricing impact

📈

Investor pressure for "efficient growth" metrics

💸

Metrics chaos after first funding

Is This Sprint For You?

  • Early-Stage Founders who need a minimal KPI loop before scaling GTM.
  • PM/Growth Leads who want a prioritized experiment backlog and clear decision cadence.
  • Lean Teams under investor pressure to show payback/NRR and move from ad-hoc reports to a system.

What You'll Get

  • A clear Live Metrics Dashboard for tracking your North Star + Metric Tree.
  • A comprehensive Experimentation Playbook for your team.
  • Readout + 30-day plan and a check-in at 30 days.

The 1-Week Sprint Cadence

A structured, collaborative process designed for maximum impact in minimum time.

0

Discovery

Inputs/data room; stack review; current funnels

1

Workshop #1

North Star, metric tree, success thresholds

2

Build

Dashboards + event patch list; backlog seeding

3

Workshop #2

Prioritize; spec 2 experiments; power/guardrails

4

Validation

Finalize dashboards; cadence SOP; 30-day plan

5

Handoff

Readout; ownership assignment; follow-up booking

A Clear Investment in Your Growth

Get an expert metrics system for a fraction of the cost and time of hiring full-time.

FeatureDoing NothingHire Full-Time Analytics/GrowthMetrics & Experimentation Sprint
Cost$0 (but lost revenue)$120k+ / yr$6k–$12k
Time to ValueNever2–3 months5–10 business days
Expertise
Actionable System
RiskHighHighZero (Guaranteed)

Choose the Right Sprint for Your Team

Find the perfect plan to unlock your metrics and experimentation potential.

Lite

$6K/ 1 wk

Pre-MVP or just-launched teams needing a minimal KPI loop and one high-impact test.

  • 1×60-min workshop
  • KPI tree + glossary (v1)
  • Starter Founders dashboard
  • Experiment backlog (8 items) + 1 test brief
  • Follow-up: Async Q&A (1 wk)
Get Started

Core

$9K/ 1 wk

Early-revenue teams needing aligned metrics, two tests, and a weekly decision cadence.

  • 2×60-min workshops
  • KPI tree + glossary + thresholds
  • Founders + GTM/Product dashboards, simple cohort views
  • Event patch list (top 10)
  • Backlog (12 items) + 2 test briefs with power check
  • Cadence SOP + 30-day plan
  • Follow-up: 1×45-min at 30 days
Choose Plan

Pro

$12K/ 2 wks

Complex funnels or multiple ICPs needing deeper analysis and test velocity.

  • 3×60-min workshops
  • KPI tree + governance + threshold doc
  • Founders + GTM + Product dashboards + basic cohort/LTV views
  • Event schema review + tracking plan edits (no engineering)
  • Backlog (15+ items) + 3 test briefs + scorecard templates
  • Slack async support (14 days)
  • Follow-up: 2×45-min at 30 & 60 days
Choose Plan

Add-ons

Light Instrumentation Support

GTM/GA/Amplitude/Mixpanel tagging, QA

Survey / In-product Feedback Setup

NPS, JTBD prompts, pricing probe

Experiment Run Support (4 weeks)

Launch, monitor, analyze, iterate

Pricing Variant Pack

Price/pack/plan A/Bs aligned with Pricing & Monetization Sprint

Frequently Asked Questions

We have almost no data. Will this still work?

Yes. I install a minimal KPI loop, define your metric tree, and set thresholds so you can make decisions immediately.

Which tools do you use?

I integrate with your stack; common setups include GTM/GA/Amplitude/Mixpanel, plus a light instrumentation add-on if needed.

What if our data is messy?

I deliver an event patch list and governance basics so dashboards stay trustworthy and actionable.

What exactly do we get?

Founders + GTM/Product dashboards, KPI glossary + thresholds, experiment backlog and test briefs, and a 30-day plan with check-in. See deliverables.

Sarah Zou headshot

Ready to master your metrics?

Stop guessing and start making data-driven decisions. Let's build a metrics system that unlocks your startup's true potential.

Book Your Sprint

Let's get in touch